OUR CAMPAIGN

 

GROUP NAME: INNOVATION

CAMPAIGN NAME: SAVE HERTS PARKS

SLOGAN: SMALL PLACE, BIG FUTURE

LOGO:

 

 

We chose our group name because it sounded nice and was a link to our campaign. We then chose our campaign name because it was a rhyme scheme and it sounded good and it linked back to our campaign ideas. Our Slogan was created when making our logo and it sounded good. Our logo took us a while to design and was a standered looking logo but we thought we should link what we were doing in the logo, so we used a puzzle to represent us putting the pieces back together to save the parks. The football goal is to represent the sports and the same with the skatepark, the tree is to represnt how we are going to keep the parks healthy and looking nice.



flowchart

 

letter from regeneration

 

From this we will devlop our campaign. We have devlop a more certain target audience and how we will appeal to them.

 



 

Logo and slogan

 

We decided on our name Innovation because its another word for regenration but sounds better.

We used the pictures we used because they are the kind of things we want to do to the park to make it better. The puzzle represents building. We used this to show how we are putting the pieces of the park back together. We used a football goal because often in parks the football goals are old and battered and need replacing, so in the parks we work in we are going to replace them. We used the trees because often the trees in a park are either battered and almost dead, or there not there because they have been killed, putting trees in a park will be good because it will make it look nice and clean. We used a skateboard to represent the skatepark which we are going to upgrade/replace. 

 

We decided on this slogan because its simple but big. It says exacly what it means and isnt long.

 

 

Areas in our school

 

The chickens

 

The chickens were an idea from the school council, the idea was to have lots of chickens that we can weed and get the eggs off to use in our lunch hall. This would save money and is an project for the school council.



The sitting areas in K-block

 

These have been worked on and regenrated so that all pupils have an outside but quiet area to sit if they choose to, theres 2 in K-block and they are often used, furniture has been put in them so that they can be used more easily.

The new block

This new block was designed and made in 2013, its for the 6th form to have there own block to have lessons in. This block is not only for 6th form but was made for them, it has its own pc rooms and replaced the 2 old rooms which were old and not usable.

Community areas in baldock

 

 

 

 

Tesco gardens

 

avenue park





Community centre

 

Library



 

 

 

Existing community campaigns

 



 This campaign is to save the clapham firestation. The aim of the campaign is to stop the council from getting rid of it due to funding. They had there own facebook page and had the campaign on the front page of sevel news papers as seen in this picture. The target audience of the campaign was absoutly everyone in clapham because getting rid of the firestation would of added 4mins ontop of the emergency call time which could of threatened lifes. The campaign was successful and worked and clapham got to keep there firestation.

 

This campaign is the Go yellow campaign ran by essex and herts air ambulance. This campaign is to raise money for the air ambulance to keep people safe. The air ambulance is the quickest and most affective way of getting people to a hospital when in critical condition but it cant always be used because of funding costs. The aim of the campaign is to get more money to keep it in use more often. The target audience of the air ambulance is everyone because its a thing everyone might need at one point or another. This campaign has its own website and posters and articles in newspapers.